A September 11th Story: How one man’s life and career were transformed
The post A September 11th Story: How one man’s life and career were transformed appeared first on The Good For You Network.Choosing Your Nonprofit Partner: Mitigating Risk, Leveraging the Opportunity
Alice Korngold, Co-Editor, Giving Thoughts, and Author, A Better World, Inc.: How Companies Profit by Solving Global Problems…Where Governments [...]how to achieve sales leadership
In the research I did for my latest Harvard Business Review column, The Best Salespeople Do What the Best Brands Do, I came across a lot of [...]Are Civil Society Organizations at Risk?
By Anita Whitehead, Managing Director, and Tim Stiles, Partner, KPMG LLP Restrictions on civil society and foundations have become increasingly [...]Recruiting Talent
This Insight Brief discusses the challenge of recruiting top-tier talent into the advertising industry; includes interviews with marketers, [...]scale-up your brand — plot your brand positioning
My blog series on “How to Scale-Up Your Brand” continues today with instructions on how to plot your brand positioning. A clear [...]A Five-Step Digital Marketing Strategy for CMOs
By Vanessa DiMauro, CEO, Leader Networks and Advisory Board Member, Society for New Communications Research of The Conference Board Digital [...]TommyJohn TV Spot, 'Undershirt Undoing'
Tommy John on Tuesday released an integrated campaign and 60-second film, “Undershirt Undoing”. The new campaign illustrates the issues men face [...]Top Ten Questions in Negotiating Contracts with Media Buying Agencies
This webinar gave a summary of the K2 Intelligence report on media rebates and incentives and reviewed the top ten questions advertisers need to [...]The 6 Simple Public Relations Steps Every Entrepreneur Needs to Follow
This week, PR expert Becs Miller shares her 6 simple public relations steps you may follow to boost your visibility and position you as an expert [...]