How VitaLincs helped this Vital Service!
A Cooperative Effort Between Maranatha Human Services and VitaLincs Funded In Part By NY State’s Office for People with Developmental Disabilities (OPWDD)
Recently, Maranatha Human Services asked VitaLincs to prepare a marketing plan to recruit providers in New City’s boroughs to care for the developmentally disabled in their homes. This was done as part of a grant received from NY State’s Office for People With Developmental Disabilities (OPWDD). This is a proven model that when the developmentally disabled live in loving caring homes they become an active participant in life and also serve as a gift back to the people caring for them.
Listen to radio announcement #1:
VitaLincs Strategy, Marketing Plan, Operational Structure, Metrics, Call Center, Database System and Team Resources
So in a matter of just a few months, VitaLincs developed the strategy, marketing plan, the operational structure, the metrics, the call center, the database system and the team of resources to produce this stellar campaign. The big magic happened when Ed Faruolo teamed up with business colleague Jeroen Boers and his fabulous firm, the Darling Agency to produce a campaign that will put this important issue on the map. Please enjoy our commercials below – and please leave us your comments… we would love to hear what you think!
Listen to radio announcement #2: