John Lewis launches L.A. crafted denim for the British high street: AND/OR, its first in-house denim lifestyle brand. Authentically L.A. crafted denim sits at the heart of the brand and is complimented by an impressive range of versatile womenswear, shoes, accessories and lingerie. Playful and youthful, the label channels ease and effortlessness throughout, comprising pieces that seamlessly slot into any wardrobe.
CREATIVE CREDITS:
Agency: adam&eveDDB
Chief Creative Officer: Richard Brim
Written & Art Directed by Creative Team: Selma Ahmed & Genevieve De Rohan Wilner
Chief Executive Officer: Tammy Einav
Business Director: Caroline Grayson
Account Managers: Nina Godinho & Tom Peters
Producers: Matt Craigie Atherton & Amy Coomber
Assistant Producer: Hayley Carter
Strategy: Martin Beverley
Production company: Stink
Director: Samy Mosher
Executive Producer: Tor Fitzwilliams
Producer: Josh Barwick
Cinematographer: Jackson Hunt
Editing Company: Final Cut
Editor: Daniel Sherwen
Post Production: The Mill
Colourist: James Bamford
Producer: Alex Fitzgerald
Audio Post Production: Factory Studios
Audio Engineer: Jack Hallett
Music Supervision: SIREN
Music Supervisor: Sian Rogers
Music Track: Makeba by Jain
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