Distinguished in a tuxedo and glasses, “celebration expert” Justin Bieber gives a brief lecture on the history of celebration in the T-Mobile Unlimited Moves Super Bowl Ad. The high-five originates from the time of loin-cloths and cavemen, per Bieber, though it quickly transformed into the spike. The spike set off a train of evolution as demonstrated by football players, with a quick segue into the shimmy, the shake, the shimmy-shimmy-shake and then, Terrell Owens, who spurred the unlimited moves. T-Mobile introduces the T-Mobile One, an unlimited data service, and Bieber offers up his own unlimited moves.
CREATIVE CREDITS:
Ad Agency: Publicis, Seattle
(adsbygoogle = window.adsbygoogle || []).push({}); –ADVERTISEMENT–
